Boingo introduces UK plan with unlimited in-empire use: Boingo clearly has a pretty good grasp of costs in North America, where you can get unlimited use for $10 per month, but has always had to keep a firmer grip on international roaming. Its Boingo Global plan costs $59/mo with 2,000 included minutes, a revision back in late 2008 from a previous $39/mo and 3,000 minute offer. But it apparently has enough interest from UK customers to have an entirely new offering there.
The Boingo UK plan is £15/mo for unmetered access to over 5,000 UK hotspots, and £0.09 or £0.13 per minute for access across the rest of Boingo's aggregated hotspot network worldwide.
Boingo now operates service at six major UK airports, with an additional deal at London Gatwick announced today. This gives them the local leverage for roaming with partners to make the finances work, I'm sure. Boingo operates dozens of airport Wi-Fi networks across North America.
The Cloud has a competing, less-expensive offer: £10/mo for multiple devices with one account, or £7/mo for a single device. But The Cloud has about 3,500 locations, all of which are aggregated into Boingo's network.