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January 29, 2007

iPass Adds Satellite, 3G Services, Vista Support

A small spate of announcements from remote access firm iPass: The company resells access to 75,000 hotspots worldwide and countless dial-up lines, and has added EVDO Rev. A access and satellite roaming via Inmarsat's BGAN service. EVDO Rev. A reportedly runs at 450 to 800 Kbps downstream and 300 to 400 Kbps upstream; testers have found much higher downstream rates but often much lower upstream rates. iPass also said they will support Windows Vista in the second quarter.

While they don't identify which EVDO provider is which, it's easy to guess that iPass is offering service from both Verizon and Sprint, since there are two networks they offer and two providers of such in the U.S. They call them Network A and Network B, and require separate subscriptions for each network. It's likely that the EVDO Rev. A addition is from Sprint. The new offering costs $60 per month for unlimited use and volume discounts can reduce that further. Adapters are extra. This is one of the few cases in which iPass has a recurring per user fee, and I imagine that if the cell operators ever offer a pay-as-you-go system, iPass will be one of the first to provide it. They were T-Mobile's first roaming partner, too.

Inmarsat hasn't to date offered a simplified access structure for their fourth-generation satellite network known as the Broadband Global Area Network (BGAN). Various companies resell terminals and access, but iPass will have the clearest and most transparent model for a company that may deploy a few terminals and have various employees using the network. BGAN can operate up to 492 Kbps, and charges are levied per megabyte.

Via email, an iPass spokesperson explained that the satellite service will come with two pricing models. A usage-based model will cost $60 per month per user and $7 per megabyte. This can be canceled at any time. More favorable to large corporations is a pooled model which carries a 1-year commitment and must include at least 10 users. The pricing is per user per month with 10 users at 20 MB each costing $120 per month up to 750 MB each for $3,000 per month. Terminals are sold separately and range from $2,000 to $4,500 with most falling in the $2,400 to $2,800 range, iPass said.

(Recall that OnAir and Aeromobile are planning to launch in-flight data services using BGAN eventually--in-flight cell may launch any day now on limited airlines in Europe and Asia--but you can see that the per MB cost on a corporate level makes it impossible for unlimited in-flight satellite-based Internet use. Connexion by Boeing relied on a different set of satellites that carried largely fixed costs, but those costs required millions of sessions a year to produce enough revenue to break even.)

iPass sells mostly to the corporate market where rather than have each roaming employee set up their own accounts with recurring fees, iPass can meter access or provide negotiated monthly rates across an entire organization.